Q MOTIWALA, Managing Director, Draper Nexus
"When investing in tech startups, I look foremost for great teams and product-market fit; if these two requisites are present - the likelihood of building a great company goes up significantly.
I saw the same in GRI and Assaf and decided to invest; I'm very happy with the performance so far and Assaf's attention to detail, investment criteria and selection, and frequent and honest investor updates."
Brian Mikalis, SVP, Pandora
“I’ve known Assaf for a few years now, and was immediately interested in investing with him. After participating in the first project and seeing how GRI was able to add value in the time frame that was originally outlined, it was an easy decision to invest in future projects with him and the team.”
Mary Chambers, Founder, teknea nutrition
"In the past, I felt confused about where to invest our family’s savings. We have been disappointed with the performance of stocks/bond-based investments offered by banks, and even with financial advisors who I expected to be more clever but end up just pitching their own company’s products. With some amount of business savvy, I knew there had to be a better way. GRI was the answer I was looking for. Assaf knows the Bay Area market inside and out and his strategy makes complete sense. The most important thing for us is that GRI has been delivering on the plan from day one. We get regular updates, straightforward communication, and I feel like part of the process without having to do the hard work. It was an easy decision to participate in additional investment groups with GRI."
Lior Libman, Co-Founder & President, one hour translation
"I got to know Assaf via a mutual friend (who's also an investor with Assaf). I liked the methodology and the approach Assaf and GRI take and definitely like the execution. I strongly believe in investing in the SF Bay Area and appreciate the fact that Assaf is always investing his own funds in any group. Ever since the first investment - I've invested again and also recommended others to join Assaf's groups."
Dalia Terenio, CEO, Jaffa Flour Mill
"I met Assaf via a mutual friend, who recommended that I invest with him. Being based in Israel, it is a challenge to make decisions regarding remote properties. However I liked the strategy and the potential returns and therefore decided to invest. Ever since - I've been happy with the cash flow I get, with the way GRI and Assaf are delivering and with the level of transparency and simplicity in everything they do. For me - being away from the "action" - these parameters are super importnat. The first investment was a great experience for me and since then I've invested in additional groups."
David Rodnitzky, Founder and CEO, Q3 Digital
"I am very happy with the level of communication and transparency I see from GRI and Assaf. GRI is very open about what they do, how they do that and what I should expect (returns, timelines) and so far they delivered as promised. I also love the fact that Assaf has invested his own private funds in each of the LLCs he's managing. It just makes me feel more comfortable knowing that our interests are aligned."
govind balakrishnan, VP Product, adobe
"I was looking to diversify my portfolio by investing in real estate but was struggling to find time to do so. My schedule was making it very difficult to look for and find suitable investments in real estate. I met Assaf soon after he had started investing in Real Estate. Since I had known Assaf for many years, I trusted him to responsibly manage and grow my investment – he is very hard working and puts significant effort into each of his investments. He is always on the lookout for growth-oriented investment properties and has very quickly established a track record of finding some interesting investment opportunities with significant future growth potential.
For the first LLC that I participated in, Assaf found and bought a rather unique property in Oakland at a very reasonable price, completely remodeled and renovated it in less than 6 months and then successfully rented the whole building at TRIPLE the previous rent. My experience with this LLC was so positive that when his next LLC opened up for investment, I quickly made the decision to participate in that as well.
All in all, I would highly recommend Assaf to handle your real estate investments.."
Dr. Darren Esposito, MD
"I am based in New York and was looking for an opportunity in the local real estate market. Struggling to find something worth value, while truly understanding the market and being unable to pull the trigger, I turned to my good friend and investor Assaf. He has a proven track record of success and deciding to invest with him was a no-brainer. He is based in the Bay Area-a great market, has been active there for years and most importantly made it successful every time.
After closely monitoring what's been done in the first group I participated in - it was clear to me that I would join another group, and I did!"
Zurit Weiss, VP, Product Management, Reviver
"We've been looking to diversify our investment portfolio. Our understanding was that the Bay Area would be too expensive. We knew that property appreciation would probably happen but the amount we needed to put down on any property around the Bay Area - would minimize the monthly return and we would see almost no cash flow. The LLCs led by GRI and Assaf seem to be the perfect solution for us."
David Cohen, Product Marketing Manager at Facebook
"We worked with Assaf on a property in the Bay Area and he has been great to deal with. He explained his vision for a property before jumping on it and went above and beyond what we expected. He's professional, detailed and always willing to talk and give any information when asked. We look forward to continuing to work with him as well."